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BRAND STORY
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HUGGIES
We got you, baby.

Huggies helps babies navigate a baby’s new world, making them feel safe and secure. And at the end of the day, more secure babies mean more secure parents.

We exist to help navigate the unknowns of babyhood. We are pioneers and innovators, charting new ways forward together. Providing security and reassurance in the face of the unfamiliar and the unknown. A new world of experiences for baby and parent alike.